The record-breaking Art of the Brick Immersive Experience LEGO exhibition returns to Melbourne

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The record-breaking Art of the Brick Immersive Experience LEGO exhibition returns to Melbourne

Words by Staff Writer

The Art of the Brick offers an entirely new perspective on art.

Prepare to be dazzled as the renowned Art of the Brick Immersive Experience LEGO exhibition makes its triumphant return to Melbourne at The Showgrounds from April 14th, 2024. Crafted by Nathan Sawaya, a former corporate lawyer turned contemporary LEGO artist, The Art of the Brick offers a fresh perspective on art, showcasing over 100 pieces constructed from over one million LEGO bricks in a captivating 360-degree environment.

Having previously wowed audiences in Melbourne in 2011, The Art of The Brick LEGO exhibition, now transformed into an Immersive Experience, is set to captivate visitors once again, with nearly every sculpture making its Australian debut.

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Sawaya is an award-winning artist renowned for creating awe-inspiring works of art using only toy LEGO bricks. His global touring exhibitions, ART OF THE BRICK, have revolutionised the perception of LEGO bricks and art, breaking attendance records worldwide. Sawaya is the first artist to elevate LEGO into the art world, focusing exclusively on LEGO as a medium. The Art of the Brick immerses visitors in Sawaya’s cheerful and colourful world, featuring over 70 meticulously crafted works of art that inspire both adults and children alike.

In anticipation of the upcoming Grand Prix, Sawaya has masterfully recreated a larger-than-life version of F1 driver Lando Norris’ helmet entirely from LEGO bricks. The colossal helmet, weighing 45 kg and 18 times bigger than a real one, will be a highlight of The Art of The Brick Immersive Experience, but eager fans can catch a sneak peek at Crown Resorts on March 18th, with Lando Norris himself onsite to inspect the artwork. Throughout F1 week, the helmet will remain on display at Crown for public viewing.

Expressing his inspiration behind the mammoth helmet, Sawaya remarked, “This specially crafted LEGO helmet symbolises the fusion of art and the thrilling world of F1 racing. It represents the creativity and passion that drives motorsports and art.”

Having mesmerised over 10 million people worldwide across 100 cities in 24 countries, The Art of The Brick Immersive Exhibition has earned a coveted spot on CNN’s list of “Must-See” exhibitions. Sawaya, the mastermind behind these captivating creations, has transformed LEGO, a beloved childhood toy, into a lifelong obsession. As the only person in the world to have been both a LEGO Master Model Builder and a LEGO Certified Professional, Sawaya brings a unique vision to his artistry.

“We are thrilled to bring the Art of The Brick Immersive Experience to Melbourne,” said Sawaya. “This city’s vibrant culture and appreciation for the arts make it the perfect home for our exhibition.”

Set to be an immersive spectacle, the exhibition will come to life through 3D video mapping and a stirring musical score. Highlights include a giant version of Sawaya’s iconic Yellow sculpture, an installation featuring 250 kinetic LEGO skulls, and an immersive gallery titled Perniciem, a collaboration with Australian photographer Dean West showcasing endangered species in their natural habitats.

Additional attractions include the mesmerising Infinity Rainbow, the awe-inspiring Larger Than Life gallery, and Interactive & Shop, offering visitors the chance to colour their favourite LEGO sculptures and purchase take-home LEGO toys.

With breathtaking artwork that appeals to visitors of all ages, The Art of The Brick Immersive Experience is a must-see event. Tickets officially go on sale on March 21st, 2024, but early access will be available to those who sign up for the waitlist starting March 18th, 2024.