Krispy Kreme is giving away free doughnuts to Swifties across the country 

Subscribe to Forte Magazine


Krispy Kreme is giving away free doughnuts to Swifties across the country 

Words by Staff Writer

The only catch? You need to wear your friendship bracelet.

Swiftmania has well and truly taken over Australia and now one of our favourite doughnut makers are getting on board too!

In celebration of the month of love and camaraderie (and well, Taylor Swift), Krispy Kreme is giving away FREE Original Glazed doughnuts to anyone sporting a beaded friendship bracelet on Friday 16 February. It’s a scrumptious treat just for you.

Keep up with the latest food and booze news across the region here.

Taking place at all Krispy Kreme stores across Australia, all you need to do is flaunt your friendship bracelet to reap the benefits. Simply show off your trendy friendship bracelet at the counter, and voila! One complimentary Original Glazed doughnut will be yours – no purchase necessary.

“At Krispy Kreme, we love bringing extra joy to our customers in every way we can,” says Aimee Cutajar, Head of Marketing at Krispy Kreme ANZ.

“So this February 16th, pop on your friendship bracelets, jump in your getaway car and visit your local Krispy Kreme store to score a free Original Glazed Doughnut – but you’ll need to be swift because this offer is only available while stocks last!”

In case you missed it, the colourful friendship bracelets have become a bit of a calling card of the Eras Tour. It all kicked off when Swift released the song You’re on Your Own, Kid, from her 2022 album Midnights. In the song, she sings: “So, make the friendship bracelets, take the moment and taste it.” The Eras Tour began a few weeks after and fans quickly established the tradition themselves, heading to concerts covering their entire arms with the handmade beaded bands and exchanging them with fellow Swifties. Most bracelets consist of beads that spell out popular Swift lyrics, song meanings, inside jokes or album eras, to name a few.

Lock it in: Friday, 16th February, and make sure to get in early as this sweet offer is available only while stocks last. Head here for more info.