Bulla has levelled up its cinema-only choc tops, launching indulgent Murray St Choc Top range

Subscribe to Forte Magazine


Bulla has levelled up its cinema-only choc tops, launching indulgent Murray St Choc Top range

After 20 years of movie magic, Bulla launches its premiumest, creamiest Murray St Choc Tops.

While we love diving into a big box of buttery popcorn, you really can’t have an authentic movie night at the cinema without the humblest of movie snacks, the Choc Top.

Courtesy of Bulla Family Dairy, the award-winning cinema favourite has been loved by Aussies for the past 20 years, and now the beloved treat has undergone a revamp, giving moviegoers another reason to get back into those cinema chairs. Meet the brand new Murray St Choc Top range.

Keep up with the latest food and booze news across the region here.

Hailed as its premiumest, creamiest choc-tops yet (can confirm), these babies are proudly Australian-made and owned, crafted with fresh locally sourced milk, cream and free range egg yolk.

Having launched its newest range of premium Murry St flavours back in 2020, making award-winning ice cream at their factory in Colac, Bulla’s Murray St Choc Top range is available in Vanilla Bean, vanilla ice cream with real vanilla cream; Boysenberry Swirl, boysenberry flavoured ice cream with boysenberry swirl; Cookies & Cream, vanilla ice cream with chocolate cookie pieces throughout; Mint & Cookies, mint ice cream with chocolate cookie pieces throughout; and our personal favourite, Caramel Maple, made with caramel ice cream with a maple syrup swirl.

A new ice creamery from award-winning brand to open in Colac thanks to $750k grant

With school holidays upon us, movie fans are expected to flock to cinemas to watch the latest blockbuster movies. It’s an exciting time for the cinema industry after many closures during the coronavirus pandemic.

Bulla’s Head of Marketing, Andrew Noisette, says the launch of the Murray St Choc Tops comes with the resurgence of cinemas across the country in a post-pandemic era.

“We’ve spent the last two years perfecting the recipe and flavours of the Murray St Choc Top range to ensure we deliver the most premium Bulla Choc Tops. When cinemas came back in full force, our commitment was to have the best Choc Top we could make in the hands of movie goers across the country.”

“We’ve kept the flavours you know and love, and let the ice cream, made using a traditional recipe of milk, cream and free-range egg yolk, be the hero.”

“It really is an incredible product; the team has done a phenomenal job.”

Bulla’s Murray St Choc Tops are available now only in participating cinemas.

Need some cinema inspo? Here’s six movies worth checking out at Geelong cinemas these school holidays.