Experience life in technicolour this New Years.
It’s 6.30am Monday morning. The alarm has chimed the stock sound to signal a new day. Press ‘Stop’, open the sheets, fold out of bed and drearily head to the bathroom. A shower, a skin care and hair routine, get dressed, make the bed, wander downstairs, feed the cat, make breakfast, check emails, head back upstairs, brush teeth, go for a walk around the neighbourhood, return home, drink a glass of water, go to work. Work. Work. Work. Lunch. Work. Work. Work. Head home, make dinner, catch up on television shows, brush teeth, and go to bed.
It’s 6.30am Tuesday morning…
The rinse and repeat cycle continues on. Until one day you see that Beyond The Valley is returning and a glimmer of colour re-enters your life – one technicolour pop at a time.
Keep up with the latest music news, festivals, interviews and reviews here.
Australia’s largest music festival, Beyond The Valley, is back, launching a powerful campaign to lead their highly-anticipated 2024/25 year. Helping us to escape the cyclical rotations of day to day life, Beyond The Valley is like an annual holiday; the signs of the new year tradition are there long before it arrives. Beyond The Valley’s re-emergence comes in colour, dripping teasers in bold shades. Following a sold-out 2023 event, the indications of the festival’s long-awaited return are already as bright as a technicolour rainbow.
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Paying homage to films like Pleasantville and The Wizard of Oz, the festival’s first teaser portrays ordinary life as dull and monochromatic with signs of Beyond The Valley’s return highlighted in bold colour; a metaphor for the life and colour that the festival brings. It embeds a person and a bespoke Beyond The Valley object displayed in colour into a contrasting black and white setting to signify the colour that the highly-anticipated festival brings to our life. There’s a reference to the music that is an integral part of the festival anatomy and a copy of The Valley Times hints that BTV is a larger more colourful world, the publication features exclusive festival content and lineup clues to boot. It all draws Beyond The Valley back to the front of our thoughts, capturing the essence of the festival.
The teaser campaign comes ahead of a highly anticipated lineup announcement for the ninth edition, set for release shortly. 2023 saw the festival lineup enlist Australia’s electronic wizards RÜFUS DU SOL, Peggy Gou, Central Cee, Destroy Lonely, DMA’s, Ferg, Flight Facilities, G Flip, Mall Grab and The Jungle Giants all in tow.
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Speaking with the resourceful editor of the festival’s dedicated fictional publication The Valley Times, they offer the exciting inside scope that the vivid Beyond The Valley is back.
“Beyond the Valley isn’t just another festival; it’s an ethereal place, not found on any map. It appears only once a year, offering people a break from the mundanity of their ordinary lives. It’s an opportunity to escape monotony, and add a splash of colour to your world.”
“The largest New Years festival in the Valley and Beyond is back, and it’s bringing a kaleidoscope of surprises that will elevate your ordinary life to new heights,” they confirm of the festival’s return.
The colour is not just a visual output. Held at Barunah Plains in Hesse, Beyond The Valley is a chance to not only farewell the year, but to experience a plethora of music, art, culture and unity in one setting, with all elements set to awaken your senses. The Valley Stage sits at the heart of the festival, welcoming in some of the biggest names from across the globe with this year’s site featuring an updated amphitheatre experience with unmatched audio and visual production. The iconic custom built Dance Dome returns for electronic music enthusiasts boasting some of the biggest DJ’s and producers globally. An architecturally designed stage, Dr Dans is a space that unites artists and dancers, where you can expect a multi-sensory experience with world-class audio visual production encompassing music and arts, confirmed to be updated this year with an industrial twist. Finally, Schmall Klüb is a hidden intimate party filled with spontaneous sets from tastemaker selectors. It’s a mysterious place on the map that only the adventurous will find.
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Beyond The Valley is celebrated as one of Australia’s most exciting showcases of music talent with lineup’s that thrill. In addition to last years sterling lineup, across a whopping nine years, Beyond The Valley has welcomed giants of the music world including Tyler, The Creator, The Kooks, Duke Dumont, ScHoolboy Q, Stormzy, Chance The Rapper, Nelly Furtado, Jamie xx and Dom Dolla to name a few.
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“Spanning four days of non-stop entertainment, Beyond the Valley offers a rich tapestry of music across multiple stages. Featuring both renowned artists and emerging talents and a variety of genres, there’s something for every musical palate,” The Valley Times editor says.
Outside of the music and stage elements of the festival, Beyond The Valley stays true to their oasis intentions, creating a blissful area for yoga and wellness (whilst helping Valleygoers kickstart those new year’s resolutions) called The Sanctuary. They will be bringing presenters of your favourite podcasts to the stage for live recordings, and of course there is the Poof Doof which offers outrageously fun entertainment including their hilarious drag bingo.
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“It’s not just about the music. Beyond the Valley is a haven of experiences. With more to explore than ever before, prepare to discover hidden pockets of wonder and creativity. A chance to reconnect with nature and forge new friendships under the starry skies the camping element is a key part of the BTV experience. Whether you prefer pitching your own tent or a Lux experience, the festival grounds become a vibrant community of like-minded Valleygoers, creating colourful memories that last a lifetime.”
Whilst we are witnessing a downturn in festival’s in Australia, Beyond The Valley puts the heart back into festivals, creating a space for community. At the core, Beyond the Valley is a celebration of connection. It’s a reminder that the best moments are often shared, and the importance of taking a break from ordinary life to make colourful new memories. As another year comes to a close, so does the chance to connect with new and old friends alike.
The Valley Times editor adds, “Adding an experience like Beyond The Valley to your calendar is essential if you’re seeking more colour in your life.”
As Beyond The Valley gears up for another bright, technicoloured year, the figurative flares start to spark, and Valleygoers’ curiosity skyrockets. What can we expect for Beyond The Valley 2024?
“Renowned for surprising and delighting Valleygoers each year, organisers have promised BTV 2024 will be no different. In previous years we’ve seen secret sets, surprise guests, unexpected collaborations and more,” they confirm.
“Anticipation is high for what’s to come. But you’ll just have to attend to find out.”
Are you ready to live life in technicolour?
The Beyond The Valley lineup is dropping soon – keep your ears peeled for more news and information on tickets for this years edition.
Head to https://www.beyondthevalley.com.au/ for additional information and announcements.
When: 28 December 2024 – 1 January 2025
Where: Barunah Plains, Hesse, Wadawurrung and Eastern Maar Land
