Fed Square announces ‘Fed Live’ competition for Victorian musicians
28.10.2020

Fed Square announces ‘Fed Live’ competition for Victorian musicians

Photo via Fed Square socials.
WORDS BY MATT MARTIN

Bringing the importance of music back to Victoria.

With the live music sector still remaining in the unknown due to the ongoing coronavirus pandemic, Fed Square has announced it is teaming up with music heavyweights to bring you Fed Live, a competition for emerging Victorian bands and artists to win a prize pack worth up $100,000.

Artists are required to record a performance to be in the running. The videos will then be shortlisted to 10 entries by Music industry Panel and will be available to view via fedsquare.com and will open to public voting from 20th – 27th November*.

Thanks to MTV, Melbourne Music Week, DITTO Music and the Mushroom Group, the winner taking home this MASSIVE prize pack:

  • A 30-minute concert at Fed Square’s Deakin Edge theatre, presented by Fed Square as part of Melbourne Music Week, to be livestreamed on fedsquare.com and the Digital Façade (the famous Big Screen overlooking Fed Square) on Saturday 19 December at 8pm.
  • 3 x exclusive, 30-minute career mentoring sessions with an A&R representative from Reclusive Records/Mushroom Group.
  • A tailored publicity and radio campaign with Ditto Music, as well as a potential distribution deal which includes pitching to Spotify, Apple Music and other DSP curated playlists.
  • An artist feature editorial on mtv.com.au.
  • MTV playlist addition on one of three music channels, MTV Hits, Club MTV or MTV Classic (winning artists genre dependent) on Foxtel and Fetch.
  • A featured hero frontpage on fedsquare.com.
  • The winning music video featured and played on the Fed Square Digital Façade daily throughout next December and January.
  • An interview on Anything But Square, the Fed Square podcast.
    $5,000 cash.

In addition to the prize pack, members of the public who vote for their favourite submission will also go in the draw to win $1,000. The winner will be selected at random on the November 30*.

With the near future of live music still uncertain, Fed Square CEO Xavier Csar said, “Live music is a cornerstone of Melbourne’s culture, and one of the great artistic pillars of the city. Fed Square is proud to launch FED LIVE – our latest endeavour to celebrate and support this vital industry.

“With the arts industry currently facing significant challenges, it is more important now than it’s ever been to support Victorian musicians, especially up-and-comers, and as the gateway for Melbourne’s arts and cultural district, Fed Square is proud to shine a spotlight on the city’s incredible diversity of talent.”

The music industry in Victoria has been hit the hardest with musicians unable to perform live shows since march and music venues forced to shut their doors for an extensive period of time due to the state’s devastating second wave of the COVID-19 pandemic.

“Programs like this will help keep our music industry alive during these unprecedented times,” says Chair of the Arts, Culture and Heritage Portfolio, Councillor Rohan Leppert. “The City of Melbourne is committed to helping our live music venues and local artists through our Melbourne Music Week program as we look to the future and hope to welcome people back to the city safely in the coming months.”

Submissions will be open now until the 15th of November*. Entries are now open for regional Victorian’s who are permitted to meet under current COVID-19 guidelines while metropolitan Melbourne based bands or artists are encouraged to enter when restrictions ease allowing bands or artists to re-group safely.

Get creative and enter now!

For more information visit the Fed Live website.

*Dates subject to change due to the changing Victorian Government COVID-19 guidelines. Please check the Fed Live website for up-to-date changes and information.