Geelong Gallery has collaborated with award winning technology and experience design studio Sandpit to create a unique immersive interpretation of the Beckett’s modernist style.
Opening on 1 April 2023, Geelong Gallery presents its next major ticketed exhibition: Clarice Beckett—Atmosphere, shown exclusively in Geelong.
This much anticipated thematic survey of the work of beloved Australian artist Clarice Beckett (1887–1935) has been curated by Geelong Gallery and will present over sixty exceptional and rarely seen paintings dating from 1919 to the early 1930s.
To celebrate its arrival Atmospheric Lab is the new immersive experience arriving alongside the exhibition.
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In a very special offering for the region, experience design studio Sandpit have worked with Geelong Gallery to create a unique interpretation of the artist’s modernist style.
Visitors will enter the Atmospheric Lab, an immersive environment which connects Clarice Beckett’s tonal style to a location that is meaningful to the visitor.
Atmospheric Lab is a room surrounded by three large wall projections. In the middle of the room a table with a tablet will invite individuals to enter the location of a place that holds meaning to them: this could be the street they grew up on; the location of a first date, or somewhere of meaning to their family. Photographic street view imagery of the chosen location will then project across the three walls and simultaneously blend the image in a style similar to Clarice Beckett’s characteristic soft-focus, immersing the visitor in their own personalised artwork.
“It is such a privilege to work with Geelong Gallery on extending the visitor experience for Clarice Beckett enthusiasts,” says Sandpit co-founder Dan Koerner.
Geelong Gallery exterior, after Atmospheric treatment
“Bringing stories to life and creating meaningful experiences is always at the heart of what we do here at Sandpit. With Atmospheric Lab we’re offering visitors a personal encounter with one of Australia’s greatest female artists, which is bound to stir up some emotions and provide a memorable experience.”
Essentially, art lovers will be able to test and experience Clarice Beckett’s interplay between tone, colour and atmosphere in a virtual environment.
Clarice Beckett—Atmosphere is on at Geelong Gallery until Sunday 9 July. Entry fees apply to the exhibition which includes access to Atmospheric Lab. Head here for more.
