A 70s-style tee bar is popping up in the city as part of the Melbourne Fashion Festival

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A 70s-style tee bar is popping up in the city as part of the Melbourne Fashion Festival

Presented as part of the PayPal Melbourne Fashion Festival’s Fashion Culture Program, a tee bar is coming to Melbourne.

Retro babies, prepare to indulge.

The 70’s tee bar is back with a modern twist! As part of the Melbourne Fashion Festival in March, Melbourne’s Pasteup is heating up the press and the transfers are ready to go. All you have to do choose the street art design and the team will do the rest right in front of you to have your custom t-shirt ready within 10 minutes. 

Stay up to date with what’s happening in and around the region here.

Fashion comes full circle with the increasing popularity of heat transfers and what better way to celebrate the reinvention of the tee bar of our youth. 

You may remember the Kiss, surfing summer, psychedelic or out-there Ratfink hot rod designs of the past but Pasteup has taken the concept into the 21st century, featuring the artwork of some of Melbourne’s best street artists – making a modern addition to this nostalgic concept. 

At $50 a design using Australia’s own AS Colour t-shirt as the base, they may not be at 70’s prices, but they’re still a steal and you get to support Australian businesses and creatives along the way, including the likes of Oskr.2021, Logan Moody, Leadbeater, Gnashingteeth, Tinky and VKM – just to name a few. 


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Oskr.2021 says “When I dedicated myself to making calligraffiti, which is a mix between calligraphy and graffiti, little did I know that my artwork would be used featuring technology from the 1970s. As each of my pieces are heat  pressed onto a t-shirt, I hope my design attracts attention and set the viewer’s imagination to fly and discover new  worlds via my street art.” 

“When opening the Pasteup store which features the  work of 19 local street artists, we were always going to run a series of exhibitions in conjunction with some of the  major festivals in Melbourne,” says Pasteup owner and street art collector Mark Boldiston.

“The PayPal Melbourne Fashion Festival has given us the perfect opportunity to launch  our new tee bar concept and bring back the theatre of in-person heat press t-shirt making.” 

Pasteup is the Melbourne CBD home of Australian street art, is pleased to present their first in-store exhibition as  part of PayPal Melbourne Fashion Festival’s Fashion Culture Program. 

The tee bar is an in-store initiative which can be found at the Pasteup shop in the iconic Nicholas Building in the Melbourne CBD. It runs 3rd to 11th March 2023 and is open Wednesday to Saturday 11am to 4pm.