After the triumphant success of the live Instagram festival last weekend, Isol-Aid Festival is back with even more talent over a further two days of programming this coming Saturday March 28th and Sunday March 29th.
The first event was created as a response to the current global pandemic of COVID-19 outbreak threatening live music across the globe, (and with the current income loss for the Australian music community now sitting at $300 million dollars) thanks to Merpire (Rhiannon/ Small Time Group), festival programmer/musician Emily Ulman (Brunswick Music Festival/Small Time Group), and Shannen Egan (Turning Heads Agency).
Dubbing it Isol-Aid Music Festival, the event saw a number of artists come together via social media to present a two-day music festival – via Instagram which brought more than $12k of funds raised for Support Act, plenty of new followers for acts on their Instagram pages (over 400 each), and thousands of viewers tuning into the live streams.
Playing live from bedrooms, studios, farms, kitchens and bathtubs, artists including Stella Donnelly, Julia Jacklin, Angie McMahon, Alice Skye, Didirri, Harvey Sutherland, Merpire, Alexander Biggs, Romy (RVG), Good Morning, Ainslie Wills, Hayley Mary, Spacey Jane, Yours Truly, and CLEWS played 20-minute sets streamed live on their Instagram accounts, and then tag-teamed the next artist to play, sending fans down a rabbit-hole of new music discovery.
And it’s all happening again this weekend!
Kicking off at 12 noon till 12 midnight (AEDT) on both Saturday 28th March and Sunday 29th March,Isol-Aid will again feature 74 artists, including #1 Dads, Alex Lahey, Alex the Astronaut, Ali Barter, Alice Ivy, Big Scary, Camp Cope, CXLOE, Courtney Barnett, Gretta Ray, Hatchie, Jen Cloher, Josh Pyke, Kingswood, Marlon Williams, Middle Kids, Montaigne, Sarah Blasko and MANY MANY MORE.
If they are in the financial position to do so, viewers are encouraged to buy music and merch from the artists’ Bandcamp and Patreon pages, their websites, as well as donating, via links in artists’ Instagram profiles, to a fundraiser set up for Support Act which provides relief for music industry workers facing mental health issues or financial hardship.
So grab your device chargers, pack your snacks and water bottles, this weekend we’re going to socially distance ourselves together again while listening to some of Australia’s best musicians (and a few Kiwis too!)